Advertising: An Integrated Marketing Communication Perspective, 3rd Edition

Belch, Belch, Kerr and Powell provide the ideal student-centered introduction to the fast-changing field of integrated marketing communications. Technologies such as the convergence of the internet, mobile devices, and traditional channels are changing the way companies use marketing tools to communicate with their customers. The third edition of this market-leading text has been extensively ...

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The Beermat Entrepreneur: Turn Your good idea into a great business

The Beermat Entrepreneur helps you convert your jotted notes about your business idea into a big and successful business. With wit and humour, this quick-to-read and simple-to-use book could turn your beermat inspiration into reality. You've got a bright idea. An idea that you think maybe, just maybe, could become a brilliant business. But what next? The Beermat Entrepreneur is the answer. It ...

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Virtual & Augmented Reality for Dummies

An easy-to-understand primer on Virtual Reality and Augmented Reality Virtual Reality (VR) and Augmented Reality (AR) are driving the next technological revolution. If you want to get in on the action, this book helps you understand what these technologies are, their history, how they're being used, and how they'll affect consumers both personally and professionally in the very near future. ...

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Managerial Accounting: Creating Value In A Dynamic Business Environment

This is a prescribed text for: Institution: University of Sydney - Sydney - First Semester 2018 Course Code: ACCT5002 Subject: Managerial Accounting & Decision Making The emphasis of Managerial Accounting, 11th edition is on teaching students to use accounting information to best manage an organization. In a practice Hilton pioneered in the first edition, each chapter is written around a ...

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Heinemann Biology 1 Enhanced Student Book/Pearson Reader 1.0 Combo Pack (4e)

Heinemann Biology Combo Pack supplies the Heinemann Biology 1 Enhanced Student Book and access to Heinemann Biology 1 Enhanced Pearson Reader 1.0 When you purchase this product, you will receive a printed card with an access code inside. With this code, you will be able to activate and gain individual access to your Pearson eBook via pearsonplaces.com.au. Access to Pearson Reader 1.0 Heinemann ...

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SAP System Operations

With system landscapes becoming increasingly more complex, administering them efficiently is proving to be equally difficult. This unique new book provides you with concepts and practical solutions that will enable you to optimize your SAP operations. Get in-depth information to set up a viable Standard Operating Environment (SOE) for SAP systems, as well as time-saving tips for certification and ...

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Principles of Economics, 8th Edition

Provide an approachable, superbly written introduction to economics that allows all types of students to quickly grasp economic concepts and build a strong foundation with Mankiw's popular PRINCIPLES OF ECONOMICS, 8E. The most widely-used text in economics classrooms worldwide, this book covers only the most important principles to avoid overwhelming students with excessive detail. Extensive ...

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The Strategic Digital Media Entrepreneur

A goldmine of strategic insights and practical business guidance covering all aspects of media entrepreneurship in the Digital Age The media industry is facing epic upheaval. Revolutionary new technologies compel those in businesses as diverse as broadcasting to book publishing to radically recreate their business models or be left in history's wake. At the same time, those with the next big ...

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A Miscellany

Confined to a private edition for decades, this volume sheds further light on E.E. Cummings's prodigious vision and imagination. Formally fractured and yet gleefully alive and whole, E.E. Cummings's groundbreaking modernist poetry expanded the boundaries of language. In A Miscellany, originally released in a limited run in 1958, Cummings lent his delightfully original voice to "a cluster of ...

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Playing the Enemy: Nelson Mandela and the Game That Made a Nation **THIS IS A PREOWNED COPY IN GREAT CONDITION. PLEASE CONTACT BOOKWARE CUSTOMER SERVICE FOR MORE DETAILS**

SHORTLISTED FOR THE WILLIAM HILL SPORTS BOOK OF THE YEAR AWARD 2008

'The train of events leading up o what has been called South Africa's epiphany has long been crying out for a multilayered account and it is to John Carlin's eternal credit that he has written it.  This is not so much a sporting volume as a wonderfully crafted and beautifully written work of modern ...

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How to Cheat at Designing Security for a Windows Server 2003 Network

While considering the security needs of your organiztion, you need to balance the human and the technical in order to create the best security design for your organization. Securing a Windows Server 2003 enterprise network is hardly a small undertaking, but it becomes quite manageable if you approach it in an organized and systematic way. This includes configuring software, services, and ...

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Managing Human Resource Systems, 3rd Edition

PRESCRIBED TEXT FOR: Institution: Wodonga TAFE - Full Year 2015 Course Code: BSB41013 Subject: Cert IV in Human Resources Course Code: BSB50613 Subject: Diploma of Human Resources Management New Text for BSB50613 Diploma of Human Resources Management. This edition has been revised and updated to align with the new Diploma of Human Resources Management (BSB50613). This is the only ...

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How to Design Logos, Symbols and Icons

Using case studies, Gregory Thomas traces the steps taken by top designers as their ideas develop into logos, symbols and icons. Highly illustrated the book shows how they evolve a design from initial rough sketch to finished product.'

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!Oxford MyMaths 7 Victorian Curriculum Student Book + obook/assess

Oxford MyMaths Victorian Curriculum edition enables you to: - access all Oxford MyMaths content and resources across Years 7-10 - everything you need to tailor content for all your students in one place - select content and resources appropriate for every ability level - assign work and assessment; monitor student and class progress. The obook is a cloud-based web-book available anywhere, ...

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Adobe Photoshop Elements 7: A Visual Introduction to Digital Photography

Key Features # Essential reference for all things Elements, fully updated for version 7 # Includes Website featuring over 2 hours of invaluable video tutorials to help you get up to speed quickly # Written by renowned Elements guru and bestselling author Philip Andrews Related Links and Downloads Description 'Introduction to Elements' is the essential all-round resource pack for all users of ...

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The Lean Startup

PRESCRIBED TEXT FOR MKTG6004 AT THE UNIVERSITY OF SYDNEY, SEMESTER 1 2012

Most new businesses fail. But many of those failures are preventable.

The Lean Startup is a new approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched.

The Lean Startup is about learning what your customers really ...

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The Ghost Script a Graphic Novel

Never has the incomparable Jules Feiffer been more eerily prophetic than in this stunning finale to his best-selling Kill My Mother trilogy. Jules Feiffer delivers the tour de force of his illustrious career in this epic finale. In The Ghost Script, he plunges us into the blowzy, boozy world of Blacklist Hollywood, circa 1953: witch hunts, Reds, pinkos, starlets and a mysterious, orchid-growing ...

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Keay's Insolvency, 10th Edition

Replaces ISBN: 9780455236919 Keay's Insolvency has become a recognised text on personal and corporate insolvency law and practice in Australia, and it is widely used by practitioners and regularly cited in court. It offers both a detailed explanation of the law, supported by case law and commentary, and of insolvency practice, along with the authors' critical analysis of the effectiveness and ...

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HRM Fundamentals, 3rd Edition

PRESCRIBED TEXT FOR: Institution: Wodonga TAFE - Full Year 2015 Course Code: BSB41013 Subject: Cert IV in Human Resources This edition has been revised and updated to align with the new Certificate IV in Human Resources (BSB41013). This is the only comprehensive text published to date that is written specifically to address HR certificate IV level units of competence and their related ...

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Managing Human Resource Systems, 3rd Edition

PRESCRIBED TEXT FOR: Institution: Wodonga TAFE - Full Year 2015 Course Code: BSB41013 Subject: Cert IV in Human Resources Course Code: BSB50613 Subject: Diploma of Human Resources Management New Text for BSB50613 Diploma of Human Resources Management. This edition has been revised and updated to align with the new Diploma of Human Resources Management (BSB50613). This is the only ...

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Business Computing using Office 2013, 5th Edition

PRESCRIBED TEXT FOR: Institution: OTEN (Open Training and Education Network) - 2014 Full Year Course Course Code: BSBITU306A Subject: Design & Produce Business Documents Institution: UTS Broadway - First Semester 1501 Course Code: 22708 Subject: Accounting Information Systems Covers Microsoft Office 2013. Subjects Covered - BSBWOR204A - Use business technology - BSBWRT301A - Write simple ...

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Keay's Insolvency, 10th Edition

Replaces ISBN: 9780455236919 Keay's Insolvency has become a recognised text on personal and corporate insolvency law and practice in Australia, and it is widely used by practitioners and regularly cited in court. It offers both a detailed explanation of the law, supported by case law and commentary, and of insolvency practice, along with the authors' critical analysis of the effectiveness and ...

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BSBFIA302A Process payroll using MYOB AccountRight v19.10 current as at 1 July 2014 suitable for BSBFIA302

This workbook is designed to provide the competencies in BSBFIA302A Process payroll. It covers the skills and knowledge required to record and prepare payroll documentation, deal with enquiries in regard to payroll, and process payroll from provided data in manual or computerised payroll systems. This workbook has been written to the 2014-2015 financial year. Superannuation information and ...

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Apply Economic Principles to Work in the Financial Services Industry, 3rd Edition

Subjects Covered: FNSINC601 - Apply Economic Principles to Work in the Financial Services Industry The new edition has been updated to include coverage of the current economic climate, analysing the contributing factors and using real-world examples to contextualise the macro- and micro-economic concepts being taught, with specific reference to the requirements of the financial services industry.

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